ESQ is a subsidiary of the well known watch brand Movado. Launched in 1995 as the "Esquire" line of watches, this brand represented a more modern, sportier, less expensive Movado watch. Like their parent brand, ESQ watches use Swiss movements, sophisticated designs, and high quality materials. Unlike Movado watches, ESQ are more daring and suited to an active lifestyle. They feature chronographs styles, large, easy-to-read dials, and many display a distinctive Arabic numeral and index hour marker combination.